Let the pay-to-win jokes begin! Ubisoft has just acquired Brawlhalla developer Blue Mammoth Games, a talented indie studio comprised of less of a couple of dozen employees.
Brawlhalla is a free-to-play 2D brawler with a healthy player base and sits comfortably in the top 100 of Steam's most played games. Ubisoft clearly has noticed this fact and decided to purchase the studio. What kind of impact will this have on Brawlhalla? According to Matt “Matterhorn” Woomer, none at all:
“So, what does this mean for Brawlhalla? Only good things. Blue Mammoth will continue to run the game just as we always have. The studio will grow (slowly, we don’t want to mess up the good thing we have here by growing too fast.) We will have more stability and more resources to improve the game and add new features (including some long overdue). We will get opportunities to raise Brawlhalla’s profile among gamers. And we’ll be able to confidently share a roadmap with you for the next years of Brawlhalla development.”
Matt assures players that Brawlhalla “will be always free to play and never pay to win”, and that Ubisoft shares that philosophy. There was a time when Ubisoft had a lot of free-to-play games going on, including The Mighty Quest For Epic Loot, EndWar Online, Anno Online and Ghost Recon Phantoms, all of them already shut down.
As for Blue Mammoth and Brawlhalla, this looks like great news. Unless Ubisoft suddenly demands that they lend a hand on some other Assassin's Creed of Far Cry. Let's hope Brawlhalla continues growing.
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